LinkedIn’s local and international presenters had a powerful creative springboard to work from. The keynote speaker was author Saroo Brierley, about whom the multi-Oscar nominated Hollywood film “Lion” was made, showing how data analytics led him to rediscover his birth family in India. For the first time ever, he co-presented with his mother.
Over two days, the cream of the recruitment and HR world as well as C-Level executives immersed in exciting stories about the potential of Linkedin’s data, via Talent Intelligence.
Experiential firsts for Australia: Musica Analytica, Saroo Brierley presenting with his adoptive mother, and the astonishing performance of Ekenah Claudin, brought to Australia by Yakkazoo for LinkedIn. Yakkazoo never saw this as an event with gaps to fill. We started with a story to tell – data as a powerful enabler, created unique experiences, and the event emerged around them.
It’s what we mean by creating at the speed of culture.