Email
hello@yakkazoo.com
Phone
+61 414 924 400
Address
Sydney:
Level 1, 84 Union Street
Pyrmont NSW 2009
Melbourne:
Level 5, 11 Wilson St
South Yarra VIC 3141
Singapore:
28/F, Clifford Centre
24 Raffles Place
Singapore, 048621
In collaboration with Davenport Campbell Architects, our team was invited to be part of a creative consortium to respond to CBA’s pitch for their new HQ at Darling Quarter. Our remit was to address how we would approach an identity solution for a brand that is iconic, successful and adds to employee pride, in addition to being accessible for customers.
Our strategic positioning demonstrated how realignment of their brand would need to resonate in the DNA of their new corporate home – environmentally, digitally and culturally in order to create a positive sense of PLACE. To communicate this, we created a 40 second, animated manifesto featuring the original architect’s sketch, expressing a true point of distinction and unique communication style.
We made our audience think differently and revealed to key decision makers that we have an elevated range of service offerings that they are now considering in several, significant workplace transformation projects.
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Contact YakkazooYakkazoo honours acknowledges and pays deep respect to the traditional Gadigal custodians whose country we work on. We are committed to treasuring and nurturing the world’s oldest adapting culture and our First Peoples connection to land, sea and sky.